Vision
Dedicated to Growth
Committed to Quality
Mission
We commit ourselves to not only meet but exceed all our customer requirements
ensuring 100% quality is carried throughout each process to the complete
satisfaction of our customers thus leading to the growth and success of Mark
One Apparel Limited.
Brief
Desciption
Mark One Apparel was established in February 1989 by Mark and Sue Halabe
as a CMT (Cut, Make and Trim) Shirt Manufacturing business. Since then it has
embarked on an ambitious programme to expand, modernise and upgrade its
infrastructure, equipment and services to increase its efficiency, reliability
and competitiveness. The company is a vibrant and dynamic organisation where
state-of-the art technology is standard in business practice and
communications. A highly skilled and enthusiastic workforce strives for
nothing short of excellence in production, quality and service. As well as
manufacturing men’s woven shirts, Mark One Apparel manufactures ladies blouses,
extreme weather clothing, back packs, sleeping bags, shorts, ladies skirts and
dresses. The company is considered a leader in shirt manufacturing in
Fiji. Mark One Apparel has 3 factories in the Kalabo Tax Free Zone and is
currently in the process of building its own factory which will accomodate the
current 3 factories. Mark One Apparel has a well entrenched competitive
position and is not only able to maintain it’s position but has the strategic
intent to get stronger with an aggressive expansion method via internal growth.
This is due to an increased demand for it’s products which will lead to a
higher sales volume and increased employment opportunities for the local
communities. Mark One Apparel has good Market Potential using its strong
marketing mix of high quality products, a competitive price strategy, adequate
distribution channels and ample promotion through word of mouth of satisfied
customers.