To be the premium manufacturer of quality apparel in the South Pacific. 

Mark One Apparel will maintain a modern manufacturing facility in Fiji for the purpose of satisfying customers, shareholders and the community’s ever changing needs.

Mark One Apparel was established in February 1989 by Mark and Sue Halabe as a CMT (Cut, Make and Trim) Shirt Manufacturing business. Since then it has embarked on an ambitious programme to expand, modernise and upgrade its infrastructure, equipment and services to increase its efficiency, reliability and competitiveness. The company is a vibrant and dynamic organisation where state-of-the art technology is standard in business practice and communications. A highly skilled and enthusiastic workforce strives for nothing short of excellence in production, quality and service. As well as manufacturing men’s woven shirts, Mark One Apparel manufactures ladies blouses, shorts, ladies skirts and dresses. The company is considered a leader in shirt manufacturing in Fiji. Mark One Apparel has a well entrenched competitive position and is not only able to maintain its position but has the strategic intent to get stronger with an aggressive expansion method via internal growth. This is due to an increased demand for its products which will lead to a higher sales volume and increased employment opportunities for the local communities. Mark One Apparel has good Market Potential using its strong marketing mix of high quality products, a competitive price strategy, adequate distribution channels and ample promotion through word of mouth of satisfied customers.